Fully Qualified Optometrists in Cowes

SINCE 1978

Helping patients with visual needs

For over 40 years our independent opticians in Cowes has cared for the visual needs of countless families from the Island and beyond.

Willetts and Doig Company Logo
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21-22 High Street, Cowes, Isle of Wight, PO31 7RY

We Are Now Accepting
New Patients

We’re welcoming new patients! Book your eye exam today to ensure your vision stays clear and healthy. Whether you need a routine check-up, new glasses, or contact lenses, our expert team is here to help. Call us or book online to schedule your appointment!

Optometrist helping new patient select designer prescription eyeglass frames
South England Prestige Awards 2023/24 Winner badge for Willetts & Doig Optometrists

Willetts & Doig Optometrists Named 'Optometry Clinic of the Year' 2023

We’re incredibly proud to share the news that we have been named Isle of Wight’s ‘Optometry Clinic of the Year’ in the South England Prestige Awards 2023/24.

About Us

For over 40 years our independent opticians in Cowes has cared for the visual needs of countless families from the Island and beyond and now, with Covid-19 in mind, we were the first practice on the island to have invested in Optomap Ultra-Widefield Imaging for a safer eye test for all our patients and the optometrists!

Early signs of disease can often be present in the periphery of the retina and can remain undetected with traditional tests and standard retinal photography.

Optomap ultra-widefield imaging is a quick and painless test that lets us view up to 80% of your retina in a single image where standard photography might only capture 15% at one time.

Best of all, with Covid-19 and safe working practices in mind, this is carried out at a much longer working distance than traditional tests helping keep you and us as safe as possible from Covid-19.

Willetts & Doig Optometrists storefront location offering professional family eye care, spectacles and contact lenses

Meet Our Team

In our practice, we’re proud to have a dedicated team of experienced optometrists & optical assistants who are passionate about delivering exceptional eye care. We combine clinical expertise with a friendly, personalised approach, ensuring every patient feels comfortable, informed, and valued throughout their visit. Whether you’re attending for a routine eye examination, seeking advice on eyewear, or requiring specialist eye care services, our team is committed to helping you achieve the best possible vision and eye health.

Charlotte | Practice Manager

Charlotte has been part of the team for 3 years and recently took over as Practice manager. Her dedication, hard work and commitment to both the team and our patients made her a natural choice for the role.

As a manager Charlotte is known for being generous, caring and approachable, while also being firm but fair. She always strives to support the team and ensure every patient receives excellent care, creating a welcoming environment for both staff and patients alike. Charlotte particularly enjoys carrying out repairs and adjustments, helping patients get the very best from their glasses. In fact she is the go-to person for all frame adjustments, repairs and questions related to our eyewear. She is always willing to share her knowledge and expertise.


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Leanne | Optometrist

Leanne graduated from Cardiff University in 2018 with a degree in Optometry. Since Qualifying, she has gained a wealth of experience working in a variety of practices across the south coast, before moving to the island in 2022.

Leanne is passionate about delivering high-quality, patient centred eye care and takes pride in helping people maintain healthy vision throughout every stage of life. She is know for her warm, friendly approach and enjoys building strong relationships with her patients, ensuring they feel comfortable, listened to and well-informed during every appointment.

Leanne enjoys all aspects of her role but one of her favourite procedures is eyelash epilation. She finds the process satisfying and rewarding giving patients an instant relief. Leanne is committed to providing the highest standard of care and keeps up to date with the latest developments in optometry to ensure her patients recite the best possible treatment and advice.

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Chobogu | Optometrist

Chibogu is a dedicated optometrist who qualified with a doctor of optometry (OD) degree in Nigeria in 2006. After relocating to the UK in 2024, she successfully completed her pre-registration training in 2026, further developing her clinical skills within the UK eye care system.

She is passionate about building strong rapport with patients, ensuring they feel comfortable, listened to, and involved in their care. Chibogu particularly enjoys the diagnostic and problem-solving aspects of optometry, using her clinical knowledge and experience to identify visual and ocular health issues and provide effective solutions tailored to each patients needs. Chibogus friendly personality and sense of humour help patients feel relaxed

and comfortable throughout their appointment, often leaving them with a smile.

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Simon | Optical Assistant

Simon is an experienced optical assistant with seven years experience in an optical setting.

He has developed a strong knowledge of patient care and optical dispensing, with dispensing being his favourite aspect of the role. Simon enjoys helping patients find the right eyewear solutions to meet their visual needs, while ensuring they feel supported and confident in their choices.Simon is known as the practices go-to tech guy, he plays a key role in supporting colleagues with technical issues.

His combination of dispensing expertise, technical knowledge and friendly approach makes him a valued member of the team and contributes to a positive experience for both patients and colleagues.

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Beth | Optical Assistant

Beth has over 4 years of experience as an optical assistant and is passionate about delivering outstanding customer service.

Her bubbly, friendly personality helps every patient feel welcomed and at ease, and she always go the extra mile to ensure they have a positive experience from start to finish. Beth has developed a wealth of knowledge throughout her time in optics and is the practices go-to person for advice on spectacle lenses.

Whether helping patients choose the most suitable lens options or their lifestyle or supporting colleagues with her expertise, she is always happy to share her knowledge to ensure the best possible outcome.

Dedicated, approachable and enthusiastic Beth takes pride in providing exceptional care and helping every patient find the right eyewear solution for their vision needs.

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Jess | Apprentice Optical Assistant

Jess is currently half way through her optical assistant apprenticeship and is thoroughly enjoying learning about the world of optics.

Although she had no previous experience in the industry before starting her role, she has embraced every opportunity to develop her knowledge and skills and finds the profession both fascinating and rewarding. Jess has a particular interest in eye conditions and enjoys expanding her understanding of how they affect patients and the importance of early detection. As the friendly face at the front of house, Jess helps ensure the practice runs smoothly.

From welcoming patients with a smile to managing appointments and administrative tasks, she keeps everything organised and efficient.

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Our Eyecare Services

Our team is committed to providing exceptional care to all of our patients with sight tests carried out by our dedicated optometrists.

Eye Examinations

When you visit the optician, there are a lot of different procedures and tests that can be used to check all aspects of your eye health. If you’re not sure what to expect, this can sometimes be a little daunting. At Willetts & Doig Optometrists, however, you can be sure that you’ll always receive a comprehensive assessment from a reassuring and
experienced optometrist.

Before your optometrist starts your eye examination, they will ask you a few questions about your general health, lifestyle and family history of particular eye and medical conditions. As well as allowing them to gain an understanding of your visual requirements in everyday life, this also allows your eye test to be tailored to your personal needs.

Your eye examination will last for approximately 40 minutes, to allow time for your optometrist to thoroughly examine your eyes and vision. During this time, you will be asked to complete a series of tests which are all designed to assess your visual acuity
and eye health.

Once your examination is complete, your optometrist will explain their findings to you, including any updates to your prescription that might be required. They’ll also be happy to answer any questions you have, as well as take the time to recommend suitable products for your needs, wants and lifestyle.

Children’s Eye Examinations

Did you know your little one can have their eyes tested from as young as one year old? As well as monitoring the development of your child’s vision, regular visits to the optician allows our qualified and experienced optometrists to spot any potential problems at an early stage.

At Willetts & Doig Optometrists we recommend your child has their first eye examination no later than their 4th birthday, but earlier if you have any concerns or if there is a family history of lazy
eye or squint.

For further information about the services we offer, or to book an appointment, please call
01983 293181.

Optometrist performing pediatric eye examination on child using phoropter testing equipment
Multi-generational family enjoying clear communication with professional hearing care services and hearing aids

Eye Plan

You know that it’s important to look after your eyes, but do you ever wish that you didn’t have to pay for your appointments and eyewear in one lump sum every time you visit the optician?

That’s where Eyeplan comes in. As a member of our scheme, you pay a nominal monthly fee and receive all your necessary eye care appointments and check-ups when you need them, but also some great extra benefits too. You’ll have the peace of mind that your eye health is taken care of, plus the knowledge that you’re receiving a significant discount on your glasses and sunglasses along with damage insurance and many other benefits.

Frames

Choosing new eyewear is a big decision and we understand that you want options that will suit your lifestyle whilst making you look and feel great.

That’s why we stock an impressive range of frames featuring some of the top names in eyewear.

Round prescription eyeglass frames available from independent opticians

Lenses

When it comes to your new eyewear, you want a frame design that you love – something that complements your features and makes you feel confident about the way you look.

To give you the best possible vision it is equally important to take some time to consider the lens options available to you. Leanne will often start discussing lens choices with you during your eye test, but our experienced Optical Assistants will be able to determine the best solution for you.

Woman receiving comprehensive eye examination with trial lens frame at opticians
Soft contact lens on fingertip before insertion for vision correction

Contact Lenses

Whether you’re a long-term glasses wearer or have just received an eye prescription for the very first time, contact lenses could be an ideal choice for you.

The range of contact lens types and materials currently available means that you’ll be able to find the perfect solution regardless of your needs, preferences or lifestyle.

Sunglasses

When the sun makes an appearance you reach for the sun cream to protect your skin. But did you know the sun can also have negative effects on
your vision?

Sunlight is comprised of 3 types of ultraviolet rays – UVA, UVB and UVC. UVA and UVB rays can have both short and long term effects on your vision if your eyes are not protected.

We stock a great range of world-renowned Maui Jim frames, recognised for their specialist features that make them ideal for sporty and fashion-conscious individuals alike – these are particularly impressive when made to your
own prescription.

Woman wearing stylish designer sunglasses with UV protection from opticians

Contact Us

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Willetts and Doig Company Logo

Willetts & Doig
21-22 High Street, Cowes, Isle of Wight, PO31 7RY

01983 293181

info@willettsanddoig.com

Monday to Friday:
9.00 am – 17.30 pm
Closed for lunch: 13:00 pm - 14:00 pm
Saturday:
09.00 am – 17.00 pm
Closed for lunch: 13:00 pm - 14:00 pm
Sunday:
Closed